About Us

This site pulls together some of Duke’s most important online activities – with Facebook, Twitter and more. Its directory enables you to track social media efforts at Duke’s schools and programs.

Check out the site’s blog for updates on how people are using social media across the campus.

Do you have a suggestion for the blog or this site, have questions about your own social media plans or want to learn more about what’s happening at Duke? Contact Sonja Likness, the university’s director of social media.

Blog authors:

    • Photo of Sonja Likness

      Sonja Likness is the director of social media and content strategy for Duke. She joined Duke in 2014 with extensive experience in social media and brand-building as well as analytics and cross-platform planning. Catch her on social media or socializing in real life over a beer.

    • Photo of Laura Brinn

      Laura Brinn is assistant vice president for news and global communications at Duke. She joined Duke in 2001 and draws on her experience working in media relations, research communications, program marketing and executive communications in her role within University Communications. You can find Laura on Twitter @laurabrinn.

Contributing bloggers:

        • Photo of Sean Aery

          Sean Aery is a digital projects developer at Duke University Libraries. His primary interests are web development, user interface design, usability, information architecture, and assessment. He develops systems to support discovery and access to digitized special collections and many other library resources. You can connect with him on Twitter @seanaery.

  • Photo of Bryan Roth

    Bryan Roth is a senior communications specialist with Duke Health Marketing & Communications. Along with talking about his day-to-day responsibilities of writing, photography, videography and communications strategy, he will passionately argue that Die Hard is a Christmas movie. You can find him on Twitter @bryandroth.

  • Intern bloggers:

        • Katie Cassedy is a junior majoring in economics and minoring in visual media studies, with a certificate in innovation and entrepreneurship. When she’s not running around with her Canon camera, you can find her sailing, playing guitar, or watching hockey. She loves working at the Office of News and Communications, and her time with ONC has helped her understand the importance of branding and connecting with a segmented audience.

        • Sami Oliver joined the Duke Global Affairs Office in May 2019 as the North Carolina Central University-Duke communications intern. She recently received her B.A. in mass communications with a concentration in public relations, and she will continue on to receive her M.B.A. in media project management. Before coming to Duke, Sami interned for Amazon Student Prime through Riddle and Bloom. Here, she gained a passion for social media and its impact on society.