About Us

This site pulls together some of Duke’s most important online activities – with Facebook, Twitter and more. Its directory enables you to track social media efforts at Duke’s schools and programs.

Check out the site’s blog for updates on how people are using social media across the campus.

Do you have a suggestion for the blog or this site, have questions about your own social media plans or want to learn more about what’s happening at Duke? Contact Morgan Trachtman, the university’s director of social media.

Blog authors:

Photo of Morgan Trachtman

Morgan Trachtman is the social media manager for Duke where she oversees the institution’s social media accounts as well as the Duke Student group. While she attended school and later worked in social media for the other blue down the road, her Duke roots run deep as a Durham native. When she’s not on social media, she enjoys traveling and hanging with her pup, Macy.

Contributing bloggers:

Photo of Laura Brinn

Laura Brinn is assistant vice provost for academic communications at Duke. She joined Duke in 2001 and draws on her experience working in media relations, research communications, program marketing and executive communications in her role in Duke’s Office of the Provost. You can find Laura on Twitter @laurabrinn.

Photo of Kathryn Kennedy

Kathryn Kennedy leads communications for Duke’s Trinity College of Arts & Sciences. She loves telling stories about faculty and students and curating content for the Trinity-wide website and Twitter account (@DukeTrinity). When she manages to detach from her laptop, she’s usually off to hike a trail or grab a meal or a cocktail in Durham. Her DMs and inbox are always open!

Photo of Bryan Roth

Bryan Roth is a senior communications specialist with Duke Health Marketing & Communications. Along with talking about his day-to-day responsibilities of writing, photography, videography and communications strategy, he will passionately argue that Die Hard is a Christmas movie. You can find him on Twitter @bryandroth.

Photo of Ashley Wolf

Ashley Wolf is the executive director of creative services at Duke Athletics. She joined the university in 2009. After nine years as a sports information director in the Athletics department, she became University Communications’ social media manager in 2018. In 2020, she re-joined Athletics where she oversees digital communications for Duke’s athletic teams.